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INDIANAPOLIS – Work for Colts players might be on a short-term hiatus, but the organization's involvement in the community is still in full effect.
On Monday, the Indiana Blood Center brought four of their bloodmobiles to the center of Indianapolis to celebrate their partnerships with the Colts, the Pacers and Riley Hospital.
A reason to celebrate on Monday coincided with World Blood Donor Day. The Indiana Blood Center wanted to thank the thousands of people who help save lives each and every day, with a different twist for this year's event.
"A lot of blood centers have asked donors to come in and donate, we want them to celebrate and not donate today," Andrea Fagan, Director of Public Relations and Marketing for the Indiana Blood Center, said on Monday.
The Colts bloodmobile was on display Monday as cheerleaders and Blue interacted with fans on a steamy Indianapolis day.
With the blood center taking their bloodmobiles all around the state, having the Colts displayed on one of them was a must.
"The partnership with the Indianapolis Colts is really important to us. What (the Colts) do and how (they) help us share our mission gets us where we need to be, (they) can help us reach donors, and obviously have a fantastic brand," Fagan said.
"The genesis of this whole idea was in us thinking about our bloodmobiles as rolling billboards, as most people would. What could we do beyond our own brand? How could we further showcase the great partnership that we have with the Colts, Pacers and Riley? This is the kind of partnership that makes our city and state great."
Monday's event just a few blocks from the home of Lucas Oil Stadium continued a busy spring and summer in the community for the Colts.
While the players are training elsewhere for the next six weeks, the Colts kicked off the final stretch of the offseason helping their fans celebrate a worldwide cause.
"This is really a time to ramp up our community service," Colts Senior Director of Marketing Stephanie Pemberton said.
"We've got lots of events going on this week. We just wrapped up our summer tours last week, so we really use this time to say, 'Even though our players are taking some time off, it's still important for us to be out there and to be visible in the community and give back.' We are using this time to continue our efforts and today's event is just one reason of that."
